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Digital Marketing Specialist

WHAT YOU’LL DO

  • Work closely with the marketing team to brainstorm and coordinate effective social media marketing campaigns, in order to drive user acquisition, user engagement, ROI and growth of the MarginX ecosystem
  • Develop and institutionalize the content calendar for various social media platforms, such as Twitter, Telegram, Discord, Forum
  • Build relationships with external influencers and create creative content plans to generate organic and sponsored influencer content on social media channels such as YouTube and TikTok
  • Plan and manage our social media platforms according to the latest industry trends and our target audience’s social media language and habits
  • Evaluate important metrics and prepare accurate monthly reports on our social media marketing campaigns’ performance and suggest feasible improvements to gain traffic and users

WHAT YOU’LL NEED

  • 2–3 years of relevant experience in social media, communications or digital marketing roles with proven ability to drive measurable growth for a brand
  • Strong copywriting and editing skills; exceptional command of the English language is a must
  • Ability to organize thoughts and ideas in a coherent manner and articulate them succinctly
  • Excellent judgment on tone and brand appropriateness of content
  • Proficiency in best practices and engagement with major social media platforms including, but not limited to, Twitter, Discord, Reddit, YouTube and TikTok
  • ​​Knowledge of tools such as Google Analytics, social listening tools and other research/ benchmarking applications
  • Ability to excel with limited resources and simultaneous responsibilities for multiple projects
  • Knowledge of the blockchain, finance and/or tech industries is a plus